To help promote several popular musical artists on the Atlantic record label this three piece hanger display was created.  It’s an incredibly rare item to see complete together.

The Led Zeppelin III inflatable promotional blimp has the band’s name in yellow call out letters unlike the earlier version created to promote Led Zeppelin’s debut album.  The debut albums promotional blimp had red call out lettering.

Usually due to the passage of time only individual pieces can be found.  The middle piece of the hanger display was created in the shape of a butterfly to promote the band Iron Butterfly whose most known for their song “In A Gadda Da Vida”.  The artwork for the butterfly is similar to the one used on the Led Zeppelin III hanging mobile display.

The final piece to the display is the simple but effective call out for Crosby, Stills, Nash & Young.

Description by: Robert Musco

Photograph(s) by: Chris TDB

From the collection of: Chris TDB